Award-winning full-stack marketer and ethically minded entrepreneur with over 6 years of experience in building and scaling cutting edge marketing for category-leading B2B SaaS businesses, Xero, A2X and Tradify.

Practising what I preach, I co-founded, and drive growth at Paintvine, New Zealand's largest creative events business hosting over 700+ events annually.

During the covid-19 lockdown, I created New Zealand's leading food delivery directory, delivereat. Acquired by Mobi2Go.

Right now, I am working with the Ministry of Business, Employment and Innovation to build, run and release The Right Tool™. Aotearoa's first app and services marketplace tailored to Kiwi SMEs, powered by Digital Boost™

My current focus at the moment:

Building the gold standard in ecommerce accounting for ecommerce businesses.

a2xaccounting.com >


Scaling Aotearoa's largest creative events business hosting over 700+ events annually.

paintvine.co.nz >


Growing Aotearoa's first app and services marketplace, powered by Digital Boost™.

therighttool.co.nz >

Other past work:

delivereat (Acquired by Mobi2Go)

During the covid-19 lockdown, I created New Zealand's leading food delivery directory, delivereat.

delivereat.co.nz >


Pandemic Pub Quiz

New Zealand's largest online charity pub quiz we ran during the covid-19 lockdown. We raised over $5000 for local community projects.

pandemicpubquiz.co.nz >


Cryptosaver

Cryptosaver was Australia's first regulated platform for retail investors to buy Bitcoin through regular weekly payments (DCA, dollar-cost averaging).

cryptosaver.io >


Tradify

My last job before going out on my own. Tradify is the app of choice for thousands of tradies around the world to manage and grow their businesses.

tradifyhq.com >

Consulting

I love helping B2B SaaS, marketplace and event businesses grow. Some of my prouder highlights over the last 6 years:

I have grown A2X from $1m to $5m ARR in under 3 years. I have started (and sold) two marketplaces that have served millions of Kiwis.I have scaled Paintvine, from 1 event a week to over 700 annually.
My expertise is in engineering and implementing lead generation, digital marketing and customer retention strategies for unique businesses, that enable them to scale with pace.

I am available on a project-by-project basis for consulting to help you and your business reach your growth goals, whatever they may be.

Throw me a note below to see if we're a good fit.

Contact me below: